Local Transport Today is the authoritative, independent journal for transport decision makers. Analysis, Comment & News on Transport Policy, Planning, Finance and Delivery since 1989.

Data traffic will deliver smarter driving

The post-pandemic predominance of personal vehicles will create a need for truly smart parking, says Emma Mahy

Emma Mahy
09 March 2022
Emma Mahy
Emma Mahy


As we return to a semblance of pre-pandemic normality, everyday habits are reasserting themselves in the world of driving. The majority of UK adults expect to travel as they did before the pandemic, according to a survey by the Campaign for Better Transport. This means that private cars will remain the vehicle of choice for shopping, leisure, and personal matters, favoured by 50%, 54% and 52% of respondents respectively.

In fact, it may be an understatement to assume that personal cars will merely return to pre-pandemic usage. The latest RAC Report on Motoring found that the pandemic has actually set back attitudes towards public transport by decades: the RAC’s research indicates that almost 60% of car owners consider their vehicle essential, and reluctance to use public transport – presumably in response to COVID-related safety concerns – is at an 18-year high.

With driving set to be a more popular means of getting around than ever, especially in relation to shopping and leisure, it is worth reflecting on the impact this has on parking in cities. In 2020, vehicle hiring firm All Car Leasing used data from the Department for Transport to demonstrate that many cities have a remarkable lack of parking spaces – London, for example, has 24.7 cars for every available parking space, while in Birmingham there is a staggering 51.5 cars for every space.

If cars are here to stay, it is worth exploring the growing technologies that will be increasingly necessary to address these issues as social restrictions continue to ease.

When in Rome…
In May 2021, an AI-enhanced smart parking technology by Sony was trialled in Rome. The trial, which used sensors to monitor parking spaces, was designed to extract metadata – in real time – pertaining to available parking spaces. This exciting step forward in smart parking was marked by Sony’s managing director of corporate alliance, Antonio Avitabile, who noted that smart parking solutions can achieve “more sustainable and liveable cities”.

Clearly, technology like this is the future for smart parking in cities facing more drivers than ever before – but what are its benefits? For one thing, residents of crowded urban areas will find this sensor technology allows them to keep their fingers on the pulse of a living, breathing flow of vehicles, alerting them to suitable spaces as soon as they become available. This also applies to the aforementioned shoppers and similar city visitors: by providing them with app-based parking information informed by smart parking technology, parking will become increasingly frictionless.

Beyond the confines of individual convenience, smart parking will likely have a substantial impact on parking management processes for local authorities. Proximity sensors are able not only to determine whether or not a vehicle is occupying a given space, but also whether or not that vehicle is authorised to be there. Enforcing rules of this sort will become a far smoother undertaking, as these insights are swiftly transformed into action, creating a positive impact on residents and disabled spaces.

Emissions, EVs and the environment
Though these use cases suggest an enormous amount of convenience for individuals and a streamlined future for local authorities, another significant benefit and impact of smart parking in the coming years will be felt in its relationship to the environment.

The above data regarding cars’ continued and growing popularity comes with the caveat of pollution and other environmental concerns.

Rod Dennis, data insight spokesman for the RAC, said that reliance on personal vehicles is at odds with cities’ desires to “improve air quality and make urban centres cleaner.”

In this light, smart parking technology represents an important intervention: if the public can’t be persuaded to give up cars en masse, then why not reduce their emissions? Integrating parking information into apps will not only make it easier for drivers to park, but it will also ensure that drivers aren’t producing excess emissions through idling or hunting aimlessly for that vital free spot.

Alternatively, smart parking measures can facilitate greener alternatives without asking anybody to sacrifice their car through integration with electric vehicle (EV) charging bays. By enabling drivers to easily find available EV stations, smart parking technologies can play a vital role in ushering in environmentally friendly vehicles and alleviate issues such as range anxiety which currently present a barrier to the adoption of EVs on a wide scale.

With its dual capacity for addressing more drivers in a post-pandemic world and mitigating elements of their environmental impact, the future of smart parking is entwined with the future of the planet itself.

Emma Mahy is chief executive and co-founder of IoT Solutions Group. With offices in Watford and Bournemouth, it works with clients in areas such as parking, waste management, social care, housing maintenance and compliance.

Principal Transport Planner
Camden Council
Major Roads Planning and Project Officer (x2)
Transport for the North
£35,387 - £42,384
Head of Network Management
Coventry City Council
£62,023 - £68,352
View all Vacancies

TransportXtra is part of Landor LINKS

© 2023 TransportXtra | Landor LINKS Ltd | All Rights Reserved

Subscriptions, Magazines & Online Access Enquires
[Frequently Asked Questions]
Email: subs.ltt@landor.co.uk | Tel: +44 (0) 20 7091 7959

Shop & Accounts Enquires
Email: accounts@landor.co.uk | Tel: +44 (0) 20 7091 7855

Advertising Sales & Recruitment Enquires
Email: daniel@landor.co.uk | Tel: +44 (0) 20 7091 7861

Events & Conference Enquires
Email: conferences@landor.co.uk | Tel: +44 (0) 20 7091 7865

Press Releases & Editorial Enquires
Email: info@transportxtra.com | Tel: +44 (0) 20 7091 7875

Privacy Policy | Terms and Conditions | Advertise

Web design london by Brainiac Media 2020