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Airlines and rail operators edge towards comprehensive on-line offer

New Directions

18 March 2013
 

It’s arguably been the airlines whose collective ticketing systems and protocols have led the way in giving consumers clarity and confidence in how they buy travel on-line. Now the International Air Transport Association is seeking to move the sector forward to top another level in its coordinated offer to consumers and it is coming at the same time as bodies serving the rail industry are also looking at how they too can genuinely put the full range of services clearly in front of the...

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