Duracell E-Charge to use Paythru as EV payments provider

Duracell E-Charge has selected Paythru to power the payments infrastructure across its UK ultra-fast charging network, supporting its roll-out of ultra-fast charging sites across motorway, retail, and city locations.

The move comes as EV charging operators increasingly prioritise payment performance alongside hardware uptime, as failed or delayed transactions continue to be cited as a contributor to disrupted charging sessions across public networks.

The Duracell E-Charge network recently launched six UK ultra-fast charging locations developed and funded by The EV Network (EVN) and continues to build its network of high-powered charge points across motorways, retail and hospitality venues, and city hubs under the Duracell brand through a licensing agreement.

The network plans to focus on ease of use and reliability by offering a high-quality, dependable charging experience and intuitive customer-focused interfaces with 24/7 support. To this end, Paythru will provide the full end-to-end payments layer across the network, ensuring every transaction is seamless, secure, and optimised for revenue. 

Keith Brown, founder and chief executive, Paythru, said: “Duracell E-Charge is setting a new benchmark for the UK’s public charging infrastructure by focusing not just on charging speed but also user experience – an area where customers consistently say EV charging needs to improve.

“The Duracell E-Charge Network is setting the goal of 99% uptime to tackle driver concerns about reliability. Truly offering 99% uptime means not just that the charger is on 99% of the time, but that payments go through efficiently so users can charge. Paythru will help it differentiate by reducing payment failure rates to near zero, with an industry-leading 99.8% payment success rate, well above the industry average.

Mark Bloxham of Duracell E-Charge said: "Every journey depends on reliable, seamless payments. With reported figures of up to 25% of charging failures being driven by payment processes, and payment failure being within UK regulations on downtime, this is a key area of focus. With Paythru, we have a platform purpose-built for EV networks, delivering enterprise-grade reliability, automated settlement, and multi-channel payment options that scale effortlessly as the network grows. Drivers can plug in with confidence, and operators can focus on growth and customer experience rather than worrying about payments.”

Duracell E-Charge is an ultra-fast EV charging network operating under licence from Duracell. The network is developed and funded by The EV Network (EVN) and operated by Elektra Charge, with more than £200m in planned investment targeting 100+ sites and 500+ charge points across the UK by 2030.