Behaviour change on the road to Net Zero: carrots and sticks

Webinar: 09.30 - 11.15

24 Jun 2021

Conference

** Last chance to book **

Social change is critical to rapid decarbonisation, but can there really be a one-size-fits-all approach? How can we ensure that innovation in decarbonised transport is ready for all kinds of places – city and rural – and for different lifestyles, age groups and varying demographies?

Our speakers will explore the sticks and carrots available to us, now and in the future. Key issues include:

  • Understanding the true cost of transport: we spend huge sums on transport and travel, so how can these monies be targeted at net zero and healthy, safe and active travel?
  • Exploring the private car and its role in all our futures
  • Insights into how people wish to, and are able to, practice transport decarbonisation
  • Whether there is a case to introduce some form of national road pricing scheme – and if so, what kind of scheme or schemes?
  • The technology possibilities and challenges of introducing such scheme
  • The sorts of policy objectives that will get public support

Chair: Katie Hall, Transport Planning Sector Director, SYSTRA

09.30 -10.00

Professor Peter Newell, co-founder and research director, Rapid Transition Alliance, and author, Changing our ways? Behaviour change and the climate crisis
Presentation and Q and A

10.00 - 11.15 panel discussion

Short talks (approx 7-8 mins) and facilitated Q and A: behaviour change – carrots or sticks?

Steve Melia, Senior Lecturer, Transport and Planning, Centre for Transport and Society, University of the West of England

Trevor Ellis, Trevor Ellis Consultancy, ITS UK and Founder, ITS UK Enforcement Interest Group

Deborah Fox, Head of Demand Management, West Midlands Combined Authority

David Alderson, Associate Director, SYSTRA and Mike Scott, Director of Transport Planning Policy and Strategy, SYSTRA

Register here


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