Council-owned bus operator Warrington Borough Transport has been recognised at the advertising and marketing industries Fresh?Awards for a marketing campaign promoting its Network Warrington brand. The campaign uses familiar signage usually found in vehicles to illustrate the operator’s recent successes, and won a gold award in the awards’ Best Regional Press Campaign Category.
Commenting on the award, WBT managing director Nigel Featham said: “Picking up this award puts the...
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