Toy cars star in film with a moving message

30,000 parked model cars illustrate the potential impact of drivers switching to the bus

The Västtrafik film made use of 30,000 toy cars

The Västtrafik film made use of 30,000 toy cars

Parking can help buses move freely. This is the message of a striking short film created by the Swedish transport company. The caveat is that cars should be left parked at home and their drivers actually get on the buses. Even minor reductions in traffic can have great impact on gridlocks.

So Swedish public transportation company Västtrafik made a toy car installation showing the impact of 30,000 cars, representing 15% of commuters in Western Sweden, and also the number of free passes...

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