Duracell enters UK public EV charging market

Battery brand Duracell is branching into electric vehicle (EV) infrastructure with the launch of a new ultra-rapid charging network across the UK.

The new venture, branded Duracell E-Charge, will see an investment of more than £200m over the next decade. 

Developed in partnership with The EV Network (EVN) and operated by Elektra Charge, the project aims to deliver a nationwide roll-out of ultra-rapid charging hubs designed to meet growing EV demand.

Duracell E-Charge hubs will focus on motorway service areas, city gateways, and retail locations, ensuring 24/7 access for long-distance and urban drivers. Each site will feature contactless payment, app integration and a plug & go user interface.

Each charging unit is expected to deliver up to 400kW of DC power, which is capable of recharging compatible electric cars to 80% in under 30 minutes.

The first six Duracell E-Charge sites are scheduled to open by the end of 2025, with further expansion throughout 2026. By 2030, the company expects to operate at least 100 sites and over 500 charging points across the UK.

Meanwhile, the firm’s home-energy division, Duracell Energy, will continue to sell its 7 kW DuraCharger AC wallbox for domestic use.