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News category: branding/marketing

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Parking Review
Contracts
APCOA Parking has been awarded a long-term contract to manage a car park just off Oxford Street in London’s West End. The Bryanston Street site... continue
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Regular News
Transport for London this week announced the agreement of a new contract for the future management and development of the Oyster card system and... continue
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News Extra
This week’s UK Bus Awards saw 750 people gather in Battersea Park. Before the proceedings began there was a tribute to Matthew Bradley, one the... continue
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Bus News
The 2008 UK Bus Awards was opened this year by a moving tribute by Ray Stenning of Best Impressions to Go Ahead group marketing manager Matthew... continue
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Regular News
A nationwide television marketing campaign extolling the benefits of bus travel is just one of the ideas to have come out of a summit held in... continue
Parking Review
Operational
Visitors to Colchester will find a welcome mat has been laid out for them at one of the city council's car parks. The Essex council hopes that the... continue
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In brief
Hampshire County Council and Portsmouth City Council this week launched the A3 ZIP bus priority corridor this week. The route runs from Clanfield to... continue
Parking Review
Printers
Parking tickets can be an attractive advertising medium, either for local retailers or for national brands wanting to appeal to motorists, such as... continue
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Other Columnist
By Lynford Wood
I have in front of me a superb piece of public transport information technology. It gives me access to all the bus times in a particular area; it is... continue
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Bus News
Stagecoach Manchester has drawn criticism for refusing to carry advertising related to the £2.7bn Transport Innovation Fund package from... continue
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Letters to the Editor
By Terence Potts, Brighton, East Sussex
The Association of Train Operating Companies’ plan to institute a marketing campaign to combat negative attitudes towards train travel (Transit... continue
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Light Rail/Tram News
Greater Manchester PTA unveiled a model of its new-look Metrolink trams at a parliamentary reception last week attended by new transport secretary... continue
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Regular News
The Association of Train Operating Companies is planning a major marketing programme to improve public perceptions of rail travel. Chairman Mike... continue
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Bus News
Media firm CBS Outdoor has teamed up with digital communications agency Codegent to develop ‘Talk to the Town’, an online campaign... continue
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Opinion
ATOC’s plan to devise a marketing campaign promoting the rail industry is long overdue. For too long, the industry has had no overarching... continue
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In Passing
Merseytravel PTE has branched out into the animal kingdom by sponsoring and donating two lesser-spotted animals to two Merseyside railway stations.... continue
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Rail News
Scottish transport secretary Stewart Stevenson has unveiled the new permanent livery for the ScotRail franchise and announced a package of service... continue
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In brief
Trent Barton relaunched its Red Arrow express coach service between Derby and Nottingham earlier this month with the introduction of refurbished... continue
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In brief
Arriva Yorkshire is currently seeking car drivers who are willing to give up their car in return for free travel on its network. The operator is... continue
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Regular Feature
By Andrew Garnett
The news earlier this year that Go Ahead was pulling out of the West Midlands bus market by selling Go West Midlands was not unexpected. After a... continue
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