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Rail News: Issue 362 2 Jun 2009

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Rail, Arriva, England

CrossCountry e-ticketing 14% of sales

Meera Rambissoon

CrossCountry has announced that it has sold over 24,000 e-tickets since the rail operator launched the online initiative in November 2008.

 

E-tickets now account for 14% of CrossCountry’s overall ticket sales with 10,000 sold during April and May alone, showing just how quickly customers are catching on to the ease of e-ticketing.

The operator said that, with over £640,000 worth of tickets sold, its e-ticket has highlighted the growing importance that technology is playing...

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