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Bus News: Issue Issue 30 13 Jul 2012

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Branding/Marketing, Bus, Technology, Other, North America

Florida operator brings in YouTube information videos to help new users

The Pinellas Suncoast Transit Authority (PSTA) in Florida, USA, has unveiled a new informational video series called ‘Bus Buzz!’, designed to help people understand the system and how to use it.

The first episode, which appears on the agency’s YouTube channel: Ride PSTA, features PSTA’s 2011 Driver of the Year sharing tips with riders that he hopes will help them avoid being passed by the bus – the subject of the largest number of complaints made by passengers....

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