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Main editorial comment: Issue 606 28 Sep 2012

Electric cars unplugged

Who killed the electric car? Until recently, the stock response to this oft-asked question has been to point the finger at the automotive industry, which, the argument goes, has dragged its feet on greening personal mobility. But this week one of the world’s biggest car manufacturers, Toyota, cast consumers as the villains. In announcing that it is scrapping plans to launch its mass market electric car, the manufacturer said it had “misread the market”. “The current...

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