There’s a generational shift in attitudes and behaviour going on, the implications of which could be profound if the industry grasps the opportunity offered. Automobile ownership levels amongst young people are dropping for the first time- particularly in the developed world i.e. the UK, Europe, USA and Canada. It’s partly economic, partly social and partly because patterns of travel need are changing with the advent of things like on-line shopping. No longer is the car viewed as an...
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