Managing Transport Demand: No gain without pain?

Alan Duff, Managing Director, Transport Infrastructure, Jacobs Consultancy, reflects on the wider social and economic context of changing travel behaviour

Alan Duff, Managing Director, Transport Infrastructure, Jacobs Consultancy

Alan Duff, Managing Director, Transport Infrastructure, Jacobs Consultancy

Taxation tends to be unpopular. “Green taxes” are no different, and in general are simply perceived as an imposition. Evidence likewise suggests that people are reluctant to accept any drastic measures that remove their personal freedom.

As an industry transport professionals appear unable to get our message across on this issue, or at least we are slow off the mark. We have recently seen this first hand with the public in Manchester and Edinburgh voting against the introduction of...

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