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British Parking Awards: Issue 241 5 Apr 2012

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Brighton & Hove's James Adlem is young parking professional of the year

James Adlem is leading a social media revolution in Brighton & Hove

James Adlem is credited with leading a social media revolution at Brighton & Hove City Council. The uptake of social media channels such as Twitter and Facebook by the council’s parking service users has helped encourage a shift towards self-service and accessing information online.

“James uses social media to communicate issues and new ideas with the whole of the transport operations team,” says parking services manager Rebecca Speight. “This means that all teams...

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