Local Transport Today is the authoritative, independent journal for transport decision makers. Analysis, Comment & News on Transport Policy, Planning, Finance and Delivery since 1989.

Marketing aims to cut car use

21 December 2010
 

The London Borough of Hounslow is taking part in an EU-funded project using marketing to encourage people to reduce car use. The three-year SEGMENT (SEGmented Marketing for ENergy efficient Transport) project is targeting three groups – visitors to health facilities, parents of children who have just started school, and people about to change their workplace.

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Peter James & Partners
MANCHESTER
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Kent County Council
Maidstone, Kent
£63,563 to £72,265
Principal Engineer – Highways Development Control
Knowsley Council
Knowsley
£32,778 - £33,857 per annum
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