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Inside View: Issue Issue 27 7 Feb 2012

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Air Transport, Bus, Car, Rail, Taxi/DRT, Technology, Other, All of UK, Europe

Inter-modality creates the conditions for modal shift

There’s a huge opportunity to switch users from the private car to public transport if providers work together to offer integrated mobility. The prize is substantial says Natalie Leclerc

Natalie Leclerc

Around  40% of Europeans  choose not to travel using shared or collective transport if the journey involves a connection. And, in Europe, 83% of us prefer to use a car for our daily or occasional travel. These two percentages are perplexing in this age of eco-citizenship.

Although the range of shared and collective transport options is ever-increasing in Europe, the constraints related to a trip whose components and uncertainties are beyond the control of an individual continue to be...

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